Real-LIFE Expertise based on strategy


We're the go-to keynote speaking resource for employer brand and workforce research. Topics we often share our unique insight on include:

  • Understanding the difference between culture, EVP (employee value proposition) and employer brand

  • Creating a company-aligned employer brand

  • Employer brand from a marketing perspective

  • Research-based employer brands: why and how to do research

  • Candidate experience and service: understanding needs and ROI

  • The exaqueo Whole-Self Model: using data in and out of work to understand employees



  • "Your presentation at DisruptHR was epic."

  • "I think your session was one of the best, hands down."

  • "Thank you for your phenomenal presentation. You have outstanding stage presence and what you said really sunk in with attendees. I cannot thank you enough for prepping for the presentation, and delivering it so beautifully."

  • "Thanks again for serving as our keynote. You were stellar both in your presentation and the discussions."

  • "Thank you for sharing your story & the importance of being authentic and real. Left EBrandCon very inspired."


Talent Board Webinar: Moments That Matter: Your Candidate Experience (CX) + Employer Brand (EB) -- Presented by Susan LaMotte and Shannon Smedstad


Stay tuned for upcoming events.