One of the most important parts of the work we do at exaqueo is our work in culture. We help clients to create, build, dissect, understand, and re-build their cultures. And it's not touchy-feel-y stuff. It drives business strategy. It explains how you get work done. And it helps employees self-select in or out. Silicon Valley is starting see the value of culture (finally) since Tony Hsieh's led the charge to share how it's affected (and hurt his business). And Netflix and Hubspot are being transparent about the cultural nuances that drive their business. Over at HRExaminer this week, I share my perspective on what it means to be a member of a tribe, a culture. And why we should care about belonging in the workplace. Here at exaqueo we're doing the work of culture. Talk to us if you want to learn more or want to create a culture you care about.