Here’s a mix of the latest news on employer brand, culture, employee referrals and more. Enjoy!
1) Employer Branding Best Practices for Small Businesses and Startups from 42Hire
“One of the most overlooked challenges that small businesses and startups face as they experience growth is their ability to become competitive when looking for high quality employees. Many of these small businesses and startups are competing for the same talent as much larger, more established organizations, ranging from Enterprise level companies to established mid-sized businesses and other small businesses. While it’s hard enough to find the right person to fill a role, it becomes an even more daunting task when you are a relative unknown commodity in a hyper competitive market…”
Employer branding is such an important focus area; it has the power to affect the overall market perception of your company. So what is it about your company that would attract talent? Why would people want to work for you? What makes your company stand out? At exaqueo, we understand that every company is unique, which is why we take a bespoke approach to building honest, authentic employer brands and powerful talent attraction programs for our clients. In this week's Talent and HR News Weekly Roundup, we're featuring recent insight into just that.
1) These Are Job Seekers' Top 3 Priorities Right Now, According To LinkedIn from Fast Company
"Last year, job openings in the U.S. hit a five-year high, clocking in at over 5 million, where they remain today. That's a lot of positions that need filling, but the good news for employers is that a staggering 90% of professionals, according to new research here at LinkedIn, are open to considering them.
One reason so many people say they'd like to hear more about job opportunities is because they simply don't know enough about them already. For all the job-search resources out there, it seems people still need more—or different—information about prospective employers than they're currently getting.
That points to a pretty big disconnect in the employer brand department, but to mend it, companies need to know what job seekers actually want to learn when they’re skimming job descriptions and career sites, and weighing whether or not to apply."