Employer Brand Blog

exaqueo's employer brand blog featuring insight from our team, industry news and trends, our research, client work and lessons learned.

May 4, 2020
May 1, 2020
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Emily Fritz

Employers Still Struggling to Communicate Effectively to Candidates During COVID-19

After a month of rising unemployment numbers and dealing with business that is far from usual, we revisited the careers websites from our original list of 50 U.S. employers.

Apr 30, 2020
Apr 30, 2020
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Team exaqueo

NorthRock Partners: Candidate Communications that Inform and Empathize

In the coming weeks, we’ll be putting organizations and leaders in the spotlight who are going above and beyond with their candidates and employees during these challenging times. First up is Lacey Stenson, Partner and Chief People Officer, at NorthRock Partners.

Mar 26, 2020
Mar 26, 2020
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Shannon Smedstad

Nearly 75 Percent of Employers Are Not Maximizing Use of This Communications Channel During COVID-19

Are organizations communicating about COVID-19’s impact on hiring and the candidate experience? The exaqueo team reviewed 50 career websites of some of the largest employers in the United States to find out. 

Mar 16, 2020
Feb 19, 2020
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Shannon Smedstad

3 Big Ideas to Start Improving Your Candidate Experience #CandEx

Every organization should have a true understanding of the candidate experience journey from the candidate's perspective, and a strategic plan to bring the best experience to life.

Jan 15, 2020
Jan 15, 2020
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Susan LaMotte

Developing a Candidate Experience Strategy and Understanding for the Future

In partnership with industry leaders at the Talent Board, CareerXRoads, and others, exaqueo has stewarded the development of a candidate experience model for the future. It includes a full employment lifecycle and strategy map for candidate experience with a measurement methodology anyone can use.

Oct 7, 2019
Feb 9, 2018
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Shannon Smedstad

How to Create Moments That Matter in the Candidate Experience

As talent acquisition and human resources professionals, we are often caught up in the business-side of hiring; we forget it’s people at the heart of our work. We look at recruiting as a process and reviewing applications as a task we can’t wait to cross off our to-do list.I think it’s time to rethi

Oct 11, 2019
Dec 27, 2017
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Team exaqueo

Consumerization of Recruitment - Candidates Are Consumers

Consumers are the lifeblood of organizations. Without people buying products or services, business can’t survive. Without a committed and engaged workforce, the business can struggle to deliver to its customers. Yet, consumers and job candidates are often treated very differently by organizations.Cl