Krista Gonzalez

Strategist, Employer Brand
Elk Grove, CA, USA
Krista Gonzalez is a Strategist in the Employer Brand practice at exaqueo with a diverse background in marketing, recruiting, people leadership, and customer success. She is passionate about people and building strong relationships through inclusivity, curiosity, and thought partnership. Krista uses her skills and expertise to invest in others to help them succeed. She has a proven track record of successfully supporting client relationships with excellent communication, project management, and innovative ideas.
Get to Know Krista

I have always been the kind of person that believes it's people who are the strength of your company. I am passionate about amplifying employee voices and using stories to ensure everyone is heard, by cultivating relationships through listening and learning. When spotlighting employee experiences, I lean into innovation and leverage creative, strategic thinking. 

Being a part of #teamexaqueo allows me to combine my passion for people and processes to excite companies to tell their authentic stories and create a meaningful impact. The first time I had the opportunity to build an EB strategy from the ground up it ignited a fire within me, changing the trajectory of my career and bringing clarity to my next adventure, exaqueo. The biggest reward of being an Associate Employer Brand Strategist is partnering with organizations to pull back the curtain and share real stories from real people to inspire and highlight the moments that matter.

Outside of work, you will find me next to my husband cheering on our kiddos at the ball field or sipping a glass of vino while listening to “stories” on our vinyl record collection.  There are stories all around us—it just takes time to notice them.


Communication Studies‍
California State University, Sacramento

Industry Experience

Stitch Fix, Employer Brand Specialist

Stitch Fix, Copywriting Manager

Stitch Fix, People Leader and Customer Success Manager

Service First, New Business and Marketing Manager 

Lee MAG, Account Manager and Project Leader

Macy’s Inc., Retail Development Manager (Private Label Brands)

My First Paycheck

I was 15 taking orders and bussing tables at a local cafe. Fun Fact, this is the first place I ever had a cafe mocha