Lexi Gordon

Chief Operating Officer
Bethesda, MD, USA
Lexi Gordon is the Chief Operating Officer at exaqueo, overseeing our consulting operations and company growth. This means leading our team through the "how" we get work done and grow. She is well suited for this role, having deep-rooted experience executing the work we do here and touching almost every single exaqueo client engagement in some way. Her colleagues and clients appreciate her collaborative nature and consultative approach. Prior to exaqueo, she worked in house doing employer brand and consumer marketing, at Marriott International and Rich Products Corporation, respectively; and held positions in various management consulting firms, including Deloitte, ICF International, and The Clearing.
Get to Know Lexi

Trust the universe. This is what I’ve learned in my work over the past two-plus decades. Your career path may twist and turn, and you always end up where you are meant to be. That’s the case for me here at exaqueo. It’s a place where I can merge my diverse background in consulting, client service, marketing, brand, change management, and business strategy.

Having consulted dozens of companies and corresponded with thousands of employees, I have so much respect for humanity. There is the single mom whose eyes swelled up while telling me she was no longer allowed to keep pictures of her kids in her cubicle. The man who endured cancer treatments and is forever grateful to his empathetic bosses for the flexibility they gave him. Then there is the young adult whose company contributed to finishing his college degree, making him the first in his family. This is my favorite part of what we do. We get to talk to people about their lives and their livelihood, to make work a better place. It’s really an honor.

No matter what the industry - and I’ve worked across almost every one, including tech, retail, hospitality, healthcare, consumer goods, manufacturing, insurance, automotive - it’s work. We spend so much of our lives working. It should be a place where both employee and employer feel value.

I am a living and breathing example of this. After a decade in the corporate world, I linked back up with Susan after we both departed Marriott International to embark on a journey to bring employer brand to the forefront of business strategy. It has been so much more than that: aspects of business they don’t teach when you get your MBA, speed I never knew I was capable of, compassion from an employer I never knew existed, and a team of talented people I never imagined we could curate. After having a daughter, a son, another (surprise!) daughter, a move, a renovation, another move, I’m owning my balance here. The value I seek, matched by exaqueo.

Education

MBA, Brand Management and Strategy
Vanderbilt University

BA, French and World Politics
Hamilton College

Industry Experience

Marriott International

Rich Products Corporation

M&T Bank

My First Paycheck

Fowler’s Chocolates

(Shining my dad’s shoes for $2/pair if we’re not counting W-2s)

Insight

Aspire Blog: How Do You Measure Company Culture? 

TINYpulse Blog: Connecting Employees to Purpose

Smash VC: 50 Entrepreneurs Share Their Top 3 Social Media Marketing Tips