As 2017 comes to a close, we want to reflect on the content we’ve shared this year to help you achieve your employer brand goals. From wellness programs to company culture, here are the top 10 insights from #teamexaqueo that will help you kick off the new year strong!

1. CULTURE, EVP AND EMPLOYER BRAND: EXPLAINING IT LIKE A TWO-YEAR OLD

With the help of literally hundreds of experts, learn the simplest way to understand the differences between culture, EVP and employer brand.

2. SHOULD YOUR BRAND BE FAMILY FRIENDLY?

Employment experience and workplace rewards and benefits are business decisions, here are key things to keep in mind to make the best choices for your business.

3. BE REAL ABOUT DIVERSITY AND YOUR EMPLOYER BRAND

Diversity isn’t just checking off the boxes. It’s understanding and embracing what exists. Here are six ways to diversify what you’re already doing.

4. EXAQUEO'S "HOW TO" SERIES: HOW TO BUILD AN IMPACTFUL MARKETING PARTNERSHIP

Building bridges with marketing is advantageous, here are some simple and powerful ways to start building.

5. EMPLOYER BRAND GIVES BACK: A COLLECTION OF EMPLOYEE VOLUNTEERING STORIES

Through these 13 stories, learn how giving back and celebrating those in your organization who do can have a powerful effect on your employer brand.

6. MOMENTS THAT MATTER IN THE CANDIDATE EXPERIENCE

Is your employer brands committed to the Moments of Truth (MOTs)? Learn how to identify critical moments and gain a competitive advantage.

7. WHAT DOES ELON MUSK HAVE TO DO WITH EMPLOYER BRANDING? 

Before you can start selling the employer brand, you have to first understand what it is. Here are some key things to keep in mind when building an effective employer brand.

8. 3 WAYS TO MAKE YOUR WELLNESS PROGRAM WORK

We aren’t sharing any workout routines or healthy recipes here, but rather three things to keep in mind when it comes to committing to a wellness program.

9. 5 THINGS UNIVERSITY RECRUITMENT TEAMS NEED TO DO NOW

Take it from those who are still living the campus recruitment experience, learn how to have a well-thought out strategy, create connections, and listen to the people around you.

10. 11 WAYS TO SUPPORT EMPLOYEES WHO TRAVEL FOR WORK

Whether you work for a small non-for-profit or a large, multi-national organization, here are ideas to ease travel stresses, while showing your employees you care.