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When Lao Tzu said, “A journey of a thousand miles begins with a single step,” he wasn’t referring to employer branding. But the sentiment rings true if you’re one of the many organizations hesitating to start your employer brand journey. The best way to get started is to commit to making 2017 the ye

This week, #teamexaqueo is spending a lot of time thinking about and planning for 2017. As such, we want to share five articles to help you do the same. Enjoy!  Why You Need to Think 'Tools' When Hiring, Not Just 'the Job Post' from EntrepreneurIt’s been a tough year for talent. ManpowerGroup’s 2016

Recently, I had the opportunity to join a conversation between several employer brand leaders and Kevin W. Grossman of the Talent Board and Candidate Experience Awards. The topic? Candidate experience research and best practices.In the spirit of continuing the conversation, this week’s update will h

Consumer marketers know brands require consistency to be successful. It’s how customers get to know their organizations’ products, services and purposes. It’s how brands build trust, reinforce their market position, communicate their value, and get their audience thinking and talking about them. Mar

What employer branding trends and big ideas do you see for the New Year? As an employer brand leader, what do you most hope to tackle or solve in 2017? Share your thoughts via this quick survey (it’ll take less than 10 minutes) and you could win a $50 e-gift card. Think of this as a little extra cas

Employee engagement continues to be a hot topic, a high priority and a problem for HR and business leaders around the world. But employee engagement isn't a work problem. It's a life problem. When employees are disengaged the work influences are strong. Here are five articles to help you think about

With Thanksgiving just around the corner, team exaqueo is reflecting on all the things we have to be thankful for, including our families, friends, clients and each other. Additionally, we want to help you get ready for turkey day by sharing some of our favorite recipes. We hope your holiday is deli

When expertly executed, an effective employer brand strategy can make a positive impact on talent attraction, as well as talent retention. Here are five articles curated to help you recruit and retain best-fit talent. Enjoy!  1) How to Reinvent Retention Strategies That Work from Business 2 Communit

Every year on Veterans Day, we pause and think about the sacrifice our military service men and women, and their families make for our country. For me, Veterans Day gets me thinking about my grandfather who was at Iwo Jima during WWII and my brother who is currently serving. As many veterans will te

When it comes to amplifying your organization's employer brand, your messengers are often times just as important as the message itself. Below are five recent articles to help you think through your approach to employee advocacy and brand ambassador programs. Enjoy! 1) Big Brands Are Enlisting Emplo

Employer branding is near and dear to the hearts and minds of #teamexaqueo. Collectively, we have more than 40 years of talent acquisition and employer brand experience. And, as a team, we have had many unique opportunities to build employer brands ... as both in-house practitioners and for our clie

The experiences people have with an organization can be make or break opportunities when it comes to talent attraction, engagement and retention. We cannot forget the human in human resources. Here are five articles to help you thoughtfully think through your employer branding, hiring and onboarding

Within employer branding, there are countless touch points—across the entire employment experience lifecycle—that influence a person's decision to choose, stay or leave an employer. In this week’s update, we share five articles addressing how to shape the candidate experience and retain best-fit tal

Are your recruiters struggling to make real connections with candidates? As former recruiters, we know that requisitions run together and the hiring process can become rote. And that’s how we lose the personal connections with target candidates we so desperately need.Here at exaqueo, we take a lot o

It's the fourth quarter and many human resource professionals are deep into strategic planning for the upcoming year. This week's Talent and HR News Weekly Update includes insight to help you plan for your organization's future. Enjoy! New Report Reveals the Trends That Will Define Recruiting in 201

In case you missed these recent articles on employer brand and balance, we've rounded them up just for you. Enjoy!In Defense of Work-Life Balance from Entrepreneur The term “work-life balance” has been so frequently tossed around in the past decade that it has almost become meaningless -- a vague, d

When it comes to the employer branding debate, it’s not so much about the brand itself. Perceptions and feelings people have toward a workplace exist with or without actively managing them. The debate is more around how an organization is structured to support it.

From your employer brand to employee recognition, here’s the latest talent and HR news. Enjoy!1) 5 Ways in Which You Should Let Employees Influence Your Brand from Entrepreneur“For employers, relinquishing control of the brand can be hard. But think of the upsides -- and they do exist. Relinquishing

Have you seen it, Heineken’s Go Places ad and website? If you haven’t watched this latest, buzz-worthy employer branding ad, click on the embedded video below. It’s definitely worth a minute of your time. Once you’ve watched, explore the Go Places website and enter “The Interview” door. You will qui

Here’s a mix of the latest news on employer brand, culture, employee referrals and more. Enjoy! 1) Employer Branding Best Practices for Small Businesses and Startups from 42Hire“One of the most overlooked challenges that small businesses and startups face as they experience growth is their ability t

At exaqueo, we believe that culture is the way in which you work--the norms and values that define who you are as a business and what makes you different. It's how you get work done and the way people are expected to behave. Culture is your foundation and then your build your business around it. Tha

There is a pervasive thought among technical candidates these days that the recruiters who are contacting them for opportunities haven't got a clue as to what they are doing. And, by and large, they are absolutely correct. After all, we're recruiters, and we're in a profession that has little to no

Here’s the latest on workplace trends, hiring and culture. Kick-off the last week of Summer with this mashup. Enjoy! 1) 17 Proven Morale Boosters That Won’t Break The Bank from SnackNation“Believe it or not, some companies are still skeptical about the value of morale boosters. Sure, morale is nic

I'm thrilled to announce that employer brand veteran and talent acquisition leader Shannon Smedstad will be joining the exaqueo team on September 6. We've long admired Shannon's work and had the opportunity to partner with her on writing projects and at conferences in the past. Our clients come to u